The Faxe Kondi Booster portfolio is expanded with a completely new series - Faxe Kondi Booster Juicy with 15% fruit juice added.
“The category is run by younger consumers who want new products, more variety and plenty to choose from. Now we are launching an energy drink with fruit juice, and therefore hit the target group spot on with some highly sought-after varieties, ”says Christian Valeur, Senior Brand Manager at Royal Unibrew.
Faxe Kondi Booster - launched in 2012 - is today Denmark's 2nd largest energy drink. Juicy is launched in the format 50 cl. CAN.
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